Marketing
Google Ads measured against real results.
Google Ads management is the planning, setup and ongoing optimisation of paid campaigns on Google Search, YouTube, Display and Performance Max. Brenvard runs Google Ads for startups and smaller businesses with conversion tracking and business goals agreed before a single ad goes live.
In short
What does Google Ads management include?
Google Ads lets you show ads to people at the moment they search for what you offer. Managing it well means choosing the right campaigns and keywords, writing relevant ads, setting budgets and bids, and measuring what actually leads to enquiries and sales.
The most common problem we see is not the ads themselves but the measurement behind them. We make sure conversion tracking and consent are set up correctly, so decisions are based on real data.
For official guidance, see the official Google Ads Help Centre. At Brenvard, Google Ads is part of our wider Marketing services.
Goals and conversion tracking agreed before launch.
Campaign structure built around how your customers search.
Regular optimisation and clear reporting in plain language.
What is included
Google Ads, set up properly.
Account and tracking setup
We set up or review your account, conversion tracking and Google Consent Mode so the data can be trusted.
Keyword and campaign strategy
We plan search, Performance Max and YouTube campaigns around your offers, margins and customer intent.
Ads and landing pages
We write ads and advise on landing pages so the click turns into an enquiry or sale.
Optimisation and reporting
We adjust bids, budgets, keywords and ads regularly and report on the numbers that matter to your business.
Before any creative work we agree what success looks like in numbers: cost per lead, return on ad spend or another measure that fits your business. Campaigns are then built, measured and adjusted against that number.
Agree goals and check tracking.
Plan structure, keywords and budgets.
Launch ads and landing page improvements.
Optimise and report on a regular rhythm.
Who it is for
Is Google ads right for you?
Google Ads management suits businesses whose customers search for what they offer, from local service businesses to e-commerce and B2B companies.
Businesses running Google Ads without clear results.
Startups launching their first paid search campaigns.
E-commerce and service businesses wanting more qualified leads.
Frequently asked questions
Questions we often get.
How much should a small business spend on Google Ads?
It depends on your market, competition and goals. We help you set a test budget based on expected cost per click and conversion rates, then adjust it as real results come in.
How long does it take before Google Ads works?
Campaigns can bring traffic from day one, but it usually takes some weeks of data before bidding and targeting are properly optimised.
Do you set up conversion tracking?
Yes. Correct conversion tracking and consent handling are the foundation of every Google Ads account we manage.
Can you take over our existing Google Ads account?
Yes. We start with a review of the account, tracking and results, and then propose what to keep, fix and change.
Connected services
Part of one connected team.
What’s next
for your business?
Tell us what you are working towards. We will help you find a practical place to start.
